Wednesday, March 19, 2008

vinta loop clock

vinta is as much an aesthetic as it is a problem solving design team rethinking current solutions to objects in commonplace useage. creative offspring of kouhei okamoto and toshitaka nakamura who respectively have majors in product design and environmental design, it’s almost inevitable that some sort of functional yet responsive approach should emerge given their background training.

“things we see and feel during our daily lives do not last only for that moment, but there is a certain significant instantaneous memory that we recall when things come in contact with ourselves. even though vinta's creations are nothing but concrete, our mission is to inevitably provoke such fluid, momentary memories.”

a typical example of their approach to design is the loop wall clock. the loop wall clock tackles the challenge of redefining the space a clock occupies while also retaining its functional accountability as an arbiter of the passage of time.




to see more of vinta’s works and exhibitions visit their website.

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