Monday, April 28, 2008

dell: the greening of the computer

i’ll start this by stating unequivocably that i am a mac user. always have been and likely always will be. having said that, the product described here is making a statement in an area that is important to me and i feel deserves major props for what it is. a statement that will hopefully resonate and see similar responses - perhaps better looking responses - throughout the industry.

a few nights ago, i was surfing through the news channels when i came across an interview with dell's ceo michael dell during which he mentioned his speech earlier in the day at the fortune green conference.

as a sidebar to his interview, dell unveiled a computer with a bamboo casing.

(images courtesy of earth2tech)
dell described the computer as being “81 percent smaller than a standard desktop, using 70 percent less power and comprised of materials made from recycled materials like old bottles, milk jugs and detergent cases”. dell didn’t provide the name of the new computer, but he did say, with his head turned slightly sideways and avoiding eye-contact with the interviewer and the camera, that the product would come out later this year and would likely range in price betwen $500 and $700.

i hope that dell follows through on this, not because i'll buy their product, but because it will pave the way for the other majors to take more pronounced steps along the path towards green~greener electronics - apple included!

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